
Monthly Recap: January 2023
TRANSPARENCYMONTHLY RECAP

Oof. OOF. This was a very January sort of January. I expect there to be a post December drop, sure, but this was really a bad month monetarily in most regards. There were some good things though, to mix with the downs, so let's dive in.
Quick aside: I am no longer tracking Fiverr money on here, because I likely won't be doing any Fiverr gigs this year. On the socials side of things, I am no longer tracking my Howard Marsh Instagram. I haven't done anything with it, and still can't decide what I will do, so new year/no track.
So, my social media! Overall a pretty decent month! I am pretty pleased with this, seeing as everything grew pretty much, even if it was just a little. Also I have something new in the works behind the scenes that may help get me more emails for my list, so that has be pretty pumped.
Now for the money. First, Amazon Merch cut it's payments. So where I was getting about 5.40 a shirt, now I get 4.98. That...sucks. No two ways about it. But nothing I can do, it is what it is. But shirt sales slumped across the board this month, rather dramatically. I am beginning to suspect that I may have gotten a slight 'everyone is staying home, let's buy online shit' bump for some of last year, and this may be more of a norm. I am able to start tracking trends over years now, so come 2024/25 I will start to be able to have a bit more of an ability to predict trends on a monthly basis. Affiliate money did see a bump, which while not mind blowing amounts (yet), I can directly attribute it to my list making project. So hopefully over time that will ramp up. I will say that I was pleased that I was mostly carried this month by online book sales. And that makes me very happy.
But yeah. Not a great month on the whole (that's what she said).
Social media Growth:
TBB Facebook Follows: 646 (+13)
TBB Insta: 515 (+9)
TBB Fan Group: 166 (-1)
TBB Twitter: 397 (+6)
Hilltop Howlers Insta: 1116 (+21)
Hilltop Howlers Facebook Follows: 966 (+24)
Youtube: 93 subscribers (+0)
Email list: 183 subscribers (+8)
Income:
9.78 - Amazon Merch.
0.00 - Redbubble.
6.75 - TeePublic.
3.00 - Itchio.
2.93 - Drivethrurpg.
9.52 - Patreon (patrons: 3)
91.15 - Book sales/KENP
0.00 - In person book sales
7.88 - Amazon Affiliate Income
Expenses:
29.50 - Podcasting Fees (Hosting + Zoom for Interviews)
Monthly total made:
101.51 (202.74 last month)
Decrease of: 101.23

