
Monthly Recap: September 2026
TRANSPARENCYMONTHLY RECAP
Bob McGough
9/30/20264 min read

Ok! A bit more to chat about here.
First off, my new payhip store is working really well! I had three different folks order direct from my website! How cool is that! Like an actual store, not just a link to amazon or a contact box that says 'reach out about signed copies.'
Of course the big thing this month was Dragon Con. I sold a lot of books there, 99 to be exact. That comes out to quite the tidy sum.
My expenses were higher this month, but I paid for a lot of editing, so that will do it. I also did a big book order, but that hasn't all hit yet. So next month will be up as well I suspect.
Going back to my Facebook ad, it is still helping my online and audiobook sales quite a bit. Part of the issue is Amazon put me in some sort of promo for Book 1 in my series, making it a lot cheaper this month. Which meant I got more sales! But I didn't make as much per sale, which hurt me somewhat. I should make it back up in the long term as I get read through, but in the short term I just sit and think of what could be.
I'll take it!
Income - Book Sales:
(Amazon, Website, Ingram, In Person, Audiobooks, Consignment)
Total: $4,118.89
Income (Other):
(Patreon, Appearances, Affiliate, Pod Shirts, Freelance)
Total: $360.61
Expenses:
Hotel
Editing
Schedhie
Shipping - Bookstore x3
Taxes
AWC Membership
Book order 1 of 4
Headset switch usb
SFGE Booth
Facebook ads
Total: $2,215.24
Monthly total made:
Income: $4,479.50 ($3,794.75 last month)
Expenses: $2,215.24 ($762.11 last month)
Net Income: $2,264.26
Yearly Gross Total Made:
$21,137.43
Yearly Net Total Made:
$7,522.61
If you would like to leave a comment on this blog, a version of it has been posted on my Patreon and my Subreddit.


Hey, I broke 4k followers across my platforms. That's pretty cool!
Outside of that, I really need to work on my Facebook ad. It's gotten oversaturated, so my click rate has gone up. I need to refresh it, badly. It's still working, but not like it was.
Anyway, here are the numbers:
Social Media Growth:
Facebook Page Follows: 1173 (+42)
Instagram: 977 (+36)
Facebook Fan Group: 412 (+2)
Youtube: 156 subscribers (+2)
Email List: 673 subscribers (+12)
Discord Server: 80 (+2)
Threads: 297 (+5)
Bluesky: 214 (+1)
Patrons: 29 paid/57 free (+1/+3)
r/Talesbybob: 27 (+2)
Total: 4,009 (+104)
Podcasts:
Podcast Downloads (Monthly): 64 (+28)
Podcast Downloads (Since April 2022): 7069
Here's what I am thinking I will do:
Do my final pass on BWR when it comes back from Cleo.
I will tweak my Facebook ad.
I will finish CON edits.
I will do my pass over Ben's new book, Bloodhounds.
Here is what I planned to get done this month (copy/pasted from last months recap), with its status:
I will finish my editing pass on Jubal County 7. (Yep!)
I will tweak my Facebook ad. (Nope!)
I will finish CON edits. (Nope!)
Dragon Con. (Yep!)
I got a lot done:
Wrote all my Dragon Con Blogs
Wrote the scripts finally.
Worked on my payhip store.
Shipped multiple book orders.
Paid taxes
Emailed Dragon Con thank yous
Built the Southern Gothic Fantasy website
Wrote blogs for SGF site
Did Dragon Con
Made presentation for AWC
Presented at AWC Conference
Did a Paid Critique
BBI Financials work
Paid for Bens editing.
Reviewed FB Ad - changes need to happen
Emailed Ginger and the Foxes x 2
Rebuilt the Howler Website
Rebuilt BBI website
Was on the GoIndieNow network show This Week in Indies
Made covers for an author friend
Wrote MORE blogs for SGF site
New logo for BBI
Social media for BBI
Updated linktree
Made a linktree for BBI
Blog post for TBB site
Overhauled my data spreadsheets
Paid Taxes
Alright, alright, alright!
So of note this month is:
I wrapped up my pass on Jubal County 7, so it's ready to go to my editor Cleo as soon as she sends me back Black Water Requiem.
I did Dragon Con. That is my biggest event of the year, and you can read all about it in my blog, over like five posts.
I kicked off the new project with Ben Meeks. We're doing a site SouthernGothicFantasy.com where we are working to promote the genre we write and love. A lot of work is going into it, so you should go check it out.
Books are still on schedule, so BWR should be coming in December, and Marsh 7 in January.
Quick summary:
Word Count: 6236
Hours Writing: 17
Hours Working: 28
Pages Edited: 167









